Google AdSense is a program run by Google that allows publishers in the Google Network of content sites to serve automatic text, image, video, or interactive media advertisements, that are targeted to site content and audience.
When someone clicks one of these ads, you get paid by Google to put relevant advertising on your page, 68% to be precise. The advertisers who’s ads get displayed on your site are using the Google Content network within Google Adwords.
Adsense can be a good supplementary income for website traffic that you are getting. You can earn revenue from AdSense ads when your visitors are simply not interested in your website by giving them relevant ads to click on.
How To Start With Google Adsense Steps
Applying for Google Adsense does not mean that you will be accepted. What you must have in order to be accepted for Google AdSense:
1.Make Sure That You Have Content On Your Site
You must first have posts to your site and must have some organic traffic to your site each day. This will help get your Google AdSense account being authorised by Google. Google will be looking at the number of posts you have. Although there is no real number to hit, all I would say is that make sure you have at least 30 posts in my opinion.
Google will be checking to see that you have these pages set up.
3.Google AdSense Policies
Google will be checking to make sure that your site is appropriate for their advertisements and so will not accept any pornography, pirated content, illegal drugs sites or basically any other illegal stuff.
4.Very Poor Navigation
Google AdSense robots will be checking to ensure that your site has clear road maps and is easy to navigate around to each post or page.
5.Must be over 18
Bloggers under this age will not be accepted.
6.A Niche that Google like
What does this mean. Well, Google have stopped accepting niches that are already saturated i.e making money, marketing, website and SEO stuff. They may start up soon.
7.No other Ads From Other Companies
Google, will reject your account if you have ads from say Clicksor, Infolinks or Chitika – they only accept sites that have no other ads.
Google will review your site and then once the review period is over will send you an email either accepting or rejecting your account. It can take up to one week and so be patient.
The first thing to do is register with Google Adsense so your site can start to have the adverts around your site.
1.Firstly, you must have a Google account and if don’t then set one up here www.gmail.com
2.Secondly, you must have a website or blog in which to place ads, and a mailing address.
3.Then go to http://google.com/adsense and click the start button.
- Select Account type as “Individual”.
- Enter your correct name. Keep your name same as payee name. Make sure to use the name printed on your national ID or Bank account.
- In the next field, enter your address. Use a correct address because your PIN (Personal Identification Number) and Cheque will send to this address.
- Enter your City Name, e.g. London
- Enter your postal code number. You can see your postal code list clicking the code list button.
- Enter your phone number.
- Now click on “SUBMIT”
5 Steps On How To Start With Google AdSense
Once you’ve logged into your Google AdSense account, head over to the ‘My ads’ section on your main menu. Then click on ‘New ad unit‘ to create your AdSense ad.
Here you will name your ad and choose which ad size and ad type you’d like to use for your site. Once you’ve done that, hit ‘Save and get code’.
What I do is to have each ad you use named differently to easily compare performance. This way you’ll know which ad is generating revenue or performing poorly by narrowing down different variables, e.g. ad location, ad size, ad type, etc.
Pick your ad size – Google will offer a wide variety of ad sizes, they will also recommend certain sizes because they are popular will advertisers. In other words, these ads are likely to have a higher inventory thus having a better payout.
Set your ad type – I recommend you choose both text and display ads. For backup ads, recommend you leave it blank. This is shown when Google is unable to find an appropriate advertisement, true me, this rarely happens.
Create a Custom Channel – This feature helps you track the performance of ads based on sites. This is optional, recommend you skip it for now.
Create your Ad Style – This allows you to control the display of your text based ad units. I recommend using your website’s colour scheme for best results.
After hitting ‘Save and get code’, a window will pop up on your screen (seen below). Here you’ll choose which code type you’d like to use and then highlight and copy the code (Mac: Command + C ; Windows: Ctrl + C).
Pasting Your Code onto Your Website
Assuming you are building your site using WordPress, head over to ‘Appearance’ located on your Dashboard and then click on ‘Widgets’.
Under ‘Available Widgets’, find the ‘Text‘ widget. To activate this widget, you can either click it and choose where you’d like it placed, e.g sidebar, footer a, footer b, etc.… or you can simply click and drag the text widget to your preferred location (I always place my AdSense in my sidebar).
Once you’ve placed your text widget where you want it, paste (Mac: Command + V; Windows: Ctrl + V) your AdSense code into the body of the widget. Do not put a title. Hit “Save” and check your site.
Please note that it can take from a few hours to a few days to see your ad go live on your site.
What is the best Size of the Ads
Wider ad sizes tend to outperform their taller counterparts, because of their friendly format. Readers absorb information, several words at a time.
Wider sizes let them look at things at a glance without skipping a line and return to the left margin every few words, as they have to with narrower ads.
If position correctly, wide ad sizes can increase your earning greatly!
Most effective sizes are:
336 x 280 large rectangle
300 x 250 medium rectangle
728 x 90 leaderboard
300 x 600 half page
320 x 100 large mobile banner
While these sizes do really well, ensure use choose the size that complements your pages. Please experiment to see what suits your blog and you are allowed three ads per page and so feel free to use different sizes.
When and how does Google AdSense pay publishers?
Each month, Google AdSense calculates your previous month’s earnings and shows them on your your ‘Transactions’ page. If your earnings match the required threshold, then your payment is processed and released by the 21st of that month.
There are multiple payment methods available including direct electronic transfer, wire transfer, check, Western Union, and more.
One Important Thing To Note
Please do not get caught committing AdSense click fraud. Google will catch you and you will get banned from using Google AdSense.
As reported by Google – “Invalid click activity includes any clicks or impressions that may artificially inflate an advertiser’s costs or a publisher’s earnings. Invalid activity covers intentionally fraudulent traffic as well as accidental clicks.”
Do not click on your own adsense adds. You will get banned.
Conclusion and Final Thoughts
Finally, keep monitoring Google AdSense.
You will have access to sophisticated tracking tools with AdSense and you will be able to quickly monitor what is working and what is not.
There will be some of your sites which are going to do better than others regarding the amount of traffic you get. You will need to manage and maintain your sites on a fairly regular basis.
As soon as you know which sites are working the best, and if there happens to be a few AdSense ads on that site, make sure you put YOUR affiliate products ads on top of them!
I hope that you have enjoyed this post on how to start with Google AdSense. Good luck!
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